Cathy Feliciano-Chon is the founder and managing director of CatchOn – A Finn Partners Company, with offices in Hong Kong, Shanghai and Beijing. CatchOn is one of Asia’s leading strategic brand communications consultancies, specializing in tourism, hospitality, wellness, F&B, design, architecture, art and culture with a client portfolio that includes global hotel groups, consumer and wellness brands. Cathy drives CatchOn’s thought leadership and is recognized for her keen insights on Asia’s consumer landscape and emerging trends.